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UK: Brand Home Lead Guide

Are you looking for a new challenge within a dynamic, rewarding and diverse company?

Diageo is the name behind some of the world’s most popular brands, including Guinness, Smirnoff, Johnnie Walker, Baileys and J&B. Created as a result of a merger between Guinness and Grand Metropolitan in 1997, they employ some 20,000 people worldwide with offices in around 80 countries and manufacturing facilities across the globe including Great Britain, Ireland, United States, Canada, Spain, Italy, Africa, Latin America, Australia, India and the Caribbean.

We are currently seeking to appoint a Brand Home Lead Guide to work at the Blair Athol Brand Home.

Key role responsibilities will involve acting as an authority on the entire distillery process, and to present the key quality messages relating to the whisky making process and brand or brands to site visitors in an interesting and informative manner. The role provides marketing support to key brands through planned activities agreed with both the Diageo brand team and external marketing specialists.

This is a particularly varied role where you will be expected to take a flexible approach to your remit. In particular though, activities will include:
· Ensuring that presentation standard of the Brand Home facility meets or exceeds all Brand Team objectives
· Assisting in the training and development plans for seasonal guides and ensure their full implementation
· Achievement of financial targets and support of Business Administration tasks e.g. Purchasing, filing and paperwork in conjunction with the Business Administrator
· Running Staff Sales in conjunction with Visitor Shop
This role will also support the Brand Home Manager in all aspects of managing the Brand Home facility and will require out of normal hours working including supporting VIP evening dinners. The distilleries are generally located in small communities and there is therefore, a requirement to be proactive in participating in community activities and promoting the brand(s) in the community.

Ideally you will have recent experience of the challenges of working within a prestige visitor facility providing highly focused and effective marketing support and high quality hospitality. Alternatively, you may have worked in a hospitality or retail environment where ‘Customer Experience’ is paramount to your role. You should ideally be educated to Higher standard or equivalent in catering or food hygiene, along with a First aid qualification or be willing to work towards one. It is essential that you have a full, clean driving licence to enable travel between sites.

The successful candidate will be offered a competitive salary with an excellent benefits package. If you have the passion, ambition and drive to succeed with one of the largest blue chip companies in the UK, then apply now for this exciting new opportunity – and further your career with a true, market leader!

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Friday, November 24, 4:54 pm

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