Optimize consumer Fulfillment of Brand Promotions with flawless execution and ensure Diageo products have maximum on-shelf presence to our consumers in adherence to Liquor Board policy and private market. Ensure our products are available to consumers whenever a justified opportunity exists and enhance effective partnering with our customers to ensure consumer commitment is fulfilled.

Decision Making:
Analyzing COGNOS data to determine profitable distribution of Diageo brands· Determine which customers have the greatest Return on Investment, spend the budget accordingly

Management Responsibility:
Reports into the District Sales Manager. Responsible for specified territory. If applicable, manage Merchandisers (Band 7) and third party representatives

Complexity of Role:
Working knowledge of Liquor License Act across market, retail route-to-market, brand strategy and, if applicable, beer operations; Analyzes information in SAMS and/or COGNOS to determine profitable brand distribution and new growth opportunities; Understanding of retail environment and it’s processes, ordering systems and inventory management.

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Tags | canada, diageo, Jobs, Production, spirits