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Saving the Planet- One Cocktail at a Time!


The Treetini Coming to a Bar Near You for Earth Day!

Save Tomorrow One Cocktail at a Time with VeeV

VeeV, The World’s First Acai Spirit(TM), is honoring Earth Day on April 22 by launching the nationwide Treetini initiative, whereby for every VeeV Treetini cocktail ordered in the month of April, a new tree will be planted in monsoon-ravaged Tamil Nadu, India.

Available in leading bars and hotels nationwide, you can enjoy one of VeeV’s Treetini signature cocktails with the reassurance that VeeV and eco-investment partner, Live It Green, will plant a tree in Tamil Nadu, an area with rapidly declining groundwater levels and in acute need of reforestation. “VeeV is committed to giving back to the environment by offering eco-friendly choices for everyone. Together we can plant an entire new forest, one drink at a time,” says Courtney Reum, co-founder of VeeV. For a full list of participating bars and restaurants, go to

“We love selling the Treetini at Uncommon Ground because it raises awareness about the importance of trees and their role in improving our environment. Our customers can participate in being green by savoring a drink while knowing they are donating a tree to a community in need,” says Helen Cameron, co-owner of the Uncommon Ground bar in Chicago, one of the first bars to sell VeeV Treetinis, and which recently surpassed the 6,000 trees planted mark.

Committed to environmental protection since its launch in 2007, VeeV is recognized as the pre-eminent green spirit on the US market. It is the world’s only carbon neutral spirit thereby completely erasing its carbon footprint with its sustainable business activities. VeeV donates a dollar per bottle purchased back to the Brazilian Rainforest to ensure the safe harvest of acai. It is also distilled at the only wind-powered distillery in the US, from sustainability of source ingredients in addition to acai, an exotic-tasting Brazilian fruit widely considered to be one of the healthiest foods on the planet. For more information, go to

Live it Green, LLC, is an Illinois-based sustainability company focused on developing green products and services for corporations and individuals. Its partner charity, Trees for the Future, is working on planting over 1,000,000 trees in India through the help of business partners and local organizations.

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Thursday, December 14, 8:57 pm

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