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California: Market Research – Consumer Insights Director

jacksons-family-wines

Blending the best with the best is our philosophy in both winemaking and talent selection. Jackson Family Wines offers challenge and growth in rapidly changing business and agricultural environments. Exceptional individuals who possess a strong work ethic and a deep commitment to quality will find unique career opportunities combined with an outstanding salary and benefits package. We are currently looking for an exceptional Marketing Research candidate.

Position Summary: This high profile, hands-on position drives the primary Market Research/Consumer Insights function for the Jackson Family Enterprises Marketing team. Utilizing extensive knowledge and expertise in consumer marketing research, analysis and interpretation, this position proactively provides critical marketing data and strategic recommendations to Marketing and Executive Leadership to support strategic decisions on pricing, promotions, distribution, design, product changes and enhancements while ensuring efforts are focused on the highest potential consumers and markets.

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Tuesday, October 17, 8:26 pm

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