Categorized | Jobs

California: Marketing Director

fosters-2jpg1

Foster’s is committed to creating an ‘inspiring workplace’ which attracts and retains highly skilled people. At Foster’s, we recognize and value employee diversity.
Don’t let this great opportunity to work with a dynamic and energetic group of individuals pass you by, please apply now! EEO/AAP.

PURPOSE OF ROLE
Increase value of brands in the marketplace through creation and execution of brand strategies that build brand image and evolve existing product lines to fill appropriate channels in the luxury wine category. Contribute to the success of the company by demonstrating thought leadership and brand vision in achieving company goals.

Luxury wine brands include Chateau St. Jean, Etude, St. Clement, Stags’ Leap and Taz.

DIRECT REPORTS
1. Brand Manager(s)
2. Associate Brand Manager (if applicable)
3. Administrative Assistant (if applicable)

KEY RESPONSIBILITIES & ACCOUNTABILITIES include the following. Other duties may be assigned. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

1. Category Knowledge and Product Expertise
• Provide ongoing channel analysis and lead recommendations to understand and/or change brand category trends
• Expert understanding of category including key drivers, overall competitive framework, brand/product landscape
• Anticipate future trends to stay ahead of competition.

More info here

Tags | , , , ,

Friday, September 22, 5:03 pm

Search by Tag