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Castello Banfi Joins Bibendum

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Bibendum has signed an exclusive UK distribution deal with Castello Banfi, undoubtedly one of Tuscany’s biggest names.

Castello Banfi is a household name as far as Brunello di Montalcino is concerned. Although family owned, it is the largest contiguous estate in Europe, combining a sense of tradition with a modern and commercial perspective and has helped bring Montalcino to the world’s attention in less than 20 years. It has a well-grounded environmental and social responsibility programme, conducts extensive research in new Sangiovese clones, and to top it all, runs an award winning hotel, Il Borgo, in an 11th Century castello.

We start working with Banfi on 1st July 2009 and to be honest we can’t wait! Bibendum’s Stuart Grundy said:

“I could have counted on one finger the number of Brunello estates that Bibendum wanted to work with. Yes, you guessed it…Banfi! It is quite rare to encounter a beautiful estate with such fabulous wines, such a strong identity, and such commercial savvy. And from Banfi’s point of view, access to an award-winning national sales network was an absolute priority for their brand and sales development in the UK.

More info here

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Thursday, December 14, 8:54 pm

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