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Colorado: Region Manager


The Boston Beer Company Region Manager is responsible for managing the entire business within a “region” concentrating on increasing business, developing employees, and balancing the regions financials. This position is responsible for the overall productivity and positioning of the “region”. This position manages direct reports, managers with direct reports, larger wholesalers, and On & Off Premise Business Managers through all facets of the distribution process.

Ingredients to a Successful Region Manager:

·Execute systems management to ensure business growth through displays, distribution, draft, merchandising, and sales skills development at all levels of the distribution process.

·Identify market trends and interpret how those trends will affect marketplace. Lead employees to identify distributors that are not penetrating BBC products and develop a plan to gain share of mind.

·Provide objectives and tactics for accounts and distributors.

·Establish priorities for the region. Allocate resources, crystallize national priorities, and promote sharing of best practices.

·Establish region’s market standards for merchandising.

·Establish rapport and work with mangers, owners, and business leaders at the wholesaler.

·Provide an understanding and interpretation of the market trends, competition, and company background to employees, business leaders, and all that you interact with.

·Determine budget allocations for the entire region

·Provide superior service and support to key management at distributors and accounts.

·Oversee and manage the 3 way partnerships programs within the region with relationship to budget and overall objectives.

More info here

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Saturday, January 20, 1:04 am

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