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UK: Innovation Marketing Manager – New Cocktails

diageo3

The role will be responsible for developing a new range of RTS cocktails on our key brands, and to launch them across Europe, managing a cross-functional teams to assist in the delivery.

  • Manage key stakeholders to ensure engagement leading to project delivery.
  • Deliver clear product and packaging briefs, truly engrained in consumer insights and lead the cross functional technical, packaging and supply teams to achieve truly differentiated proposals.
  • Deliver clear market plans and lead the cross functional technical and commercialisation team in the development of the test market or launch plan.
  • Ensure learning from projects is communicated globally to other teams working on similar opportunities and look for best practice to apply to own projects.
  • Additionally, as part of the wider Innovation team he or she will:
  • Contribute to the strategy for the team and support the Innovation Director in the approach to its delivery.
  • Identification and delivery of strategic, scalable and sustainable ideas to drive growth.
  • Generate powerful innovation concepts based on deep consumer insight against an agreed innovation strategy and which are commercially and financially viable.

More info here

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Tuesday, October 24, 11:22 am

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