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Canada: Sales Associate


From your home office, you will take care of office related activities such as responding to emails, budget management, review and analysis of recent sales & volume reports for your accounts, expense reporting, and a conversation with one of the Sales Representatives to discuss recent activities with a top volume account.

  • Your first call could be a sales call on a new account that’s opening. You would add all contact information in Caddie, introduce the Molson lineup and how you can work together to grow their business.
  • Your second call will be to one of your assigned accounts to review sales results and performance trends and present the benefits of a new, upcoming brand promotion and a review of sales trends.
  • You’ll make calls on another 6 accounts to set up displays and to check on product to ensure availability, freshness and compliance relative to pricing and placement. You will use Caddie to discuss sales data, input meetings notes and add merchandising reminders.
  • Later that evening, attend a Molson brand promotion at a local account. Hosting, supporting and assessing the success of the promotion throughout the evening would be your objectives.
  • Back in your home office you would sync your computer and transfer all data from your work day.

Adheres to national operating standards, as well as all business, finance and people policies related (but not exclusive) to:

  • Molson Way to Sell and Merchandise
  • Sales Fundamentals

2. Achieve targeted Sales Fundamentals within assigned accounts:

  • Ensure Molson products are in full distribution based on store/head office compliance.
  • Ensure product is rotated and check code dates to ensure no expired product is available for sale.
  • Check pricing to ensure compliance and correct if necessary and appropriate
  • Stock coolers, shelves, displays or walk-in-coolers.
  • Ensure product quality in assigned accounts – out of code product, torn packaging, etc

3. Install/Replace/Update POP material at the point of sale according to prior agreements or based on brand strategy (racks, price cards, display units, semi-permanent display, permanent display, etc.).

4. Set-up displays that have been previously negotiated at head office or store level. Ensure current POP material is visible.

5. Develop annual customer plan for assigned accounts:

  • volume and brand targets
  • account/brand investment
  • business and promotional agreement

More info here

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Saturday, January 20, 7:05 pm

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