Categorized | News, Non-Alcoholic

Hawaiian Springs Expands Into Asia

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Hawaiian Springs water has partnered with Inter-Islands Distribution Ltd. to expand its business in the Asian marketplace.

With the support of Inter-Islands Distribution Ltd., Hawaiian Springs will expand its availability to Hong Kong, Macau, China, Taiwan, Singapore, Philippines, Malaysia, Thailand, Brunei Darussalam, Cambodia, Indonesia, Laos, Myanmar, Vietnam, India and Korea, as well as Australia. Mahesh Harilela, chairman of Inter-Islands Distributions Ltd., will oversee marketing and distribution of the premium bottled water.

“As we continue our successful expansion on the US mainland, it is a natural progression for us to expand globally-especially into the Asian market where there is a natural affinity for Hawaiian products and culture,” says Rick Hadley, chairman and CEO of Hawaiian Springs. “Hawaiian Springs has had limited, but extremely successful, market distribution in Japan and Taiwan up to this point. We are thrilled to be working with Inter-Islands on this expansion.”

To help build awareness of the Hawaiian Springs brand in Hong Kong and beyond, Jean Reno, a male French actor recognized in North America and Asia, has partnered with Harilela. Reno has appeared in numerous Hollywood productions such as The Da Vinci Code, The Pink Panther, Ronin, Godzilla and Mission: Impossible, and popular European productions including The Tiger and the Snow, The Professional and The Big Blue.

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Tuesday, May 23, 5:14 am

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