Red Bull North America’s chief executive officer Selim Chidiac has handed in his notice of resignation.
Mr Chidiac is to take up the position of chief executive officer in the Middle East at a gold jewellery brand, Bevnet.com reports.
“We wish Mr Chidiac all the best as he embarks on new challenges in his career,” the website reported a statement from Red Bull North America as saying.
Mr Chidiac had worked as chief executive officer at the company for three years but had worked in other roles at Red Bull for eight years previous to this.
A company spokesman told the website that Mr Chidaic’s last day at the company will be February 3rd 2010.
The American Beverage Association owns Red Bull and its products include the variations Energy Drink, Sugarfree, Cola and Energy Shots.
Red Bull Energy Drink contains taurine – an amino acid that naturally occurs in the human body.