Zubrowa Vodka to be distributed by Remy Cointreau in USA
Central European Distribution Corporation (NASDAQ: CEDC) has announced that it has agreed to grant the exclusive importation rights of Zubrowka Vodka in the United States to Rémy Cointreau USA, Inc. As a result, Rémy Cointreau USA, will be the exclusive import agent for the Zubrowka brand of Vodka produced by CEDC in Poland.
Żubrowka Bison Grass Vodka, which traces its origins to 14th century Poland, is one of the most popular selling vodkas in Poland today, and is sold in over 50 countries worldwide. It is a favorite of European barmen because of its very unique flavor which is derived from “bison grass”, an aromatic plant from northern Poland. Rémy Cointreau USA, a subsidiary of Rémy Cointreau, SA, a world leader in premium spirits, is also the exclusive importer of premium and ultra premium brands such as Rémy Martin® Cognac, Cointreau® Liqueur, and Metaxa® Greek Liqueurs.
William Carey, President and CEO commented, “We are pleased to further our cooperation with Rémy through this import agreement with Rémy. Rémy is one of the leaders in the U.S. for sales and marketing of premium spirits in the on-premise channel. In addition to their own premium brands, Rémy is the import agent for The Macallan®, The Famous Grouse®, and Highland Park® Scotch Whiskies in the US. We believe that Rémy is a perfect partner for further expansion and development of the Żubrówka vodka brand in the US with their complementary portfolio and we look forward to our joint cooperation on the development of this brand.”
Thomas Jensen, President and CEO of Remy Cointreau USA added, “We believe Żubrówka Bison Grass Vodka is a nice fit with our portfolio of premium spirits in the USA. We take great pride in only representing brands that are authentic and offer consumers a real point of difference and Żubrówka delivers on this proposition.”
Source: CEDC
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