Coca-Cola India has announced Agrani Sanskritik Parishad as the victors in the Sprite Gully Cricket Championship Season II.
The team of young budding cricketers from Durgapur, West Bengal, beat team Annex, from Kolkata, also in West Bengal, to win in the national finals of the competition.
Samar Kar, vice-president of the Cricket Association of Bengal, presented the winner’s trophy to the victors at Kolkata’s Deshopriya Park.
Arijit Mitra, general manager of franchise operations at Coca-Cola India, was also present at the event.
Srinivas Murthy, director of marketing for flavours at Coca-Cola India, said: “Cricket, especially Twenty20 Cricket, is a huge passion amongst the youth today.
“My heartiest congratulations to the Agrani Sanskritik Parishad team for winning this championship.”
Earlier this week, Coca-Cola India announced it is to launch a new advertising campaign for its fruit-flavoured sparkling beverage Fanta, featuring brand ambassador and Bollywood star Genelia D’Souza.