Berrys’ Fine Wine Reserve forms part of the exclusive range of services at the Hong Kong home of Alfred Dunhill.
Nicholas Pegna, managing director of BBR in Hong Kong, said he had been looking to open a second store and this collaboration offered the perfect opportunity.
Berrys’ Fine Wine Reserve presents a selection of the world’s most revered wines for sale as well as hosting a tasting area and 32 individual wine bins which will be offered to customers by invitation only.
Berrys’ will also provide range of wine related services including: fine wine investment advice; corporate wine tastings; fine wine sourcing; en primeur; a fine wine brokerage service; cellar plans; wedding lists and vineyard visits.
Berry Bros. & Rudd claimed to be Britain’s oldest wine and spirit merchant having traded from the same shop in London for more than 310 years. Today members of the Berry and Rudd families continue to own and manage the family-run wine merchant.
In 1999 Berrys’ launched a business that brought to Hong Kong the advantages of buying from its London office, and in 2003 opened its shop in Hong Kong’s Causeway Bay’s The Lee Gardens.