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Luxardo Relaunches Limoncello

A new version of limoncello — that promises a more intense lemon taste — is on its way from Cellar Trends.

The new Luxardo Limoncello will arrive in June, boasting a new recipe plus a revamped bottle design.

The drink has around 25% more fresh lemon juice and essential oils from the peel of Sicilian lemons. In addition, the frosted bottle is now 10% lighter in weight.

“Luxardo Limoncello is recognised as the popular quality limoncello, even by many Italians who enjoy their own family recipes,” said marketing manager Catherine Rigby.

“Luxardo Limoncello is exactly that. Today, Luxardo’s family recipe is being refined with the help of the sixth generation of the Luxardo family and it will brighten up every season with a sunny reminder of Italian summers.”

Monday, January 22, 5:59 am

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