Categorized | Announcements, New Products, News, Non-Alcoholic

Treatt Launches New Spearmint Flavour Ingredient For Drinks

Flavour and fragrance supplier Treatt has unveiled a new flavouring ingredient for the soft drinks market, which the company claims can offer a sweeter taste than its conventional counterpart spearmint oil.

According to BeverageDaily, Spearmint Treattarome 9764 gives consumers the aroma of freshly trimmed spearmint leaves, imparting a scent reminiscent of the Mojito cocktail drink.

A spokesperson told the news provider: “The product does not enhance sweetness to a measurable degree. It leaves a sweeter impression than spearmint oil, probably because it is lighter in character and has no still notes.”

Distilled entirely from the spearmint plant, Mentha spicata, Treatt’s latest innovation constitutes what the firm calls a 100 per cent natural, FTNF (From The Named Food) clear distillate.

Earlier this month, Four Loko, a carbonated, fruit-flavoured beverage laced with caffeine and alcohol, was slammed by US officials, who claimed the product was being marketed to underage drinkers.

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Tuesday, June 27, 8:44 am

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