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Beefeater Launches Summer Gin

Beefeater Launches Summer Gin

Chivas Bros has unveiled a Beefeater London Dry Summer Gin which will be available from next month (May) in key global markets in a special edition bottle for a limited period. Itwill retail at £17.99. Master Distiller Desmond Payne has selected new floral botanicals that are said to capture the essence of summer including elderflower, hibiscus and blackcurrant to work alongside the botanicals of the original Beefeater recipe. Beefeater London Dry Summer Gin is described as a lighter style gin and is presented in the same distinctive clear bottle shape as the original, decorated with floral images to reflect the new botanicals. [...more]

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Friday, November 24, 9:28 am

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