Tag Archive | "colombia"

Bavaria Launch Eco-friendly Fridges At Colombian Carnival

Bavaria Launch Eco-friendly Fridges At Colombian Carnival

Beverage company Bavaria officially launched its new Fogel HFC gas-free ecological fridges at the Barranquilla Carnival, which took place in Colombia earlier this month. The Colombian subsidiary of SABMiller plc replaced 11,000 fridges throughout the country in 2009 with new energy-efficient models. This year, it is gradually installing even more of these fridges, which do not have a negative effect on the ozone layer. The company said that it could take around seven years until all fridges in the country are swapped with environmentally-friendly versions. According to Bavaria, a regular fridge uses an average of 264 watts per hour, whereas the new fridges it is using consume less than a regular 100W home light bulb does. [...more]

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Colombia: Category Management Coordinator

Colombia: Category Management Coordinator

The Category Manager is accountable for defining and putting in place the relevant Sales Drivers to leverage specific category platforms. These roles include both uncovering new category growth drivers and developing the activities to enable the broader sales team to execute against them. oEnsure Diageo keeps commercial advantage in the retail sector through the supply of information on several aspects, including category sales, profit margins, days on hand, out of stock for all beverage brands. [...more]

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