Tag Archive | "italy"

Berlucchi Cuvee Set For UK Distribution

Berlucchi Cuvee Set For UK Distribution

An Italian sparkling wine brand that dates back to 1961 is to be distributed in the UK. CWF has recently been appointed as the sole UK distributor of Berlucchi Cuvée, the brand of Metodo Classico-produced sparkling wine. The brand will be available in two premium styles - Berlucchi Franciacorte Storica '61 Brut and Berlucchi Cuvée Imperiale Max Rosé. The drink, which was first produced in 1961, uses Pinot Noir and Chardonnay grapes. Once bottled, the Metodo Classico secondary fermentation process begins. "Italian sparkling wines such as Prosecco continue to capture the UK's hearts. Consumers are ready to step up to the next level with Metodo Classico," said CWF marketing manager, Vicky Lee. "Champagne sales in December were buoyant - consumers still want to celebrate the festive season with Champagne and sparkling wines. [...more]

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Tia Maria Sold by Pernod to Illva Saronno

Tia Maria Sold by Pernod to Illva Saronno

Pernod Ricard yesterday announced the disposal of it's coffee liqueur Brand Tia Maria to Illva Saronno for a cash consideration of Euro 125m [...more]

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Scotch Whisky Association wins Protection Battle in Italian Courts

Scotch Whisky Association wins Protection Battle in Italian Courts

A long fight by the Scotch Whisky Association to protect consumers from imitation ‘Scotch Whiskies’ in Italy has come to a successful end in the Italian Supreme Court. [...more]

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What is Grappa?

What is Grappa?

Grappa is an Italian alcohol which is made by distilling pomace, the leftovers of winemaking. The name grappa is in fact a reference to this, as it means “grape stems” in an Italian dialect. Many winemaking nations have their own versions of grappa, and these drinks tend to be very strong, fiery, and incredibly diverse. Grappa is probably most similar to brandy. Many Italian importers carry an array of grappa, and it can also be found stocked at some large markets. [...more]

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Lotus “Enhanced” Vodka secures funds for International expansion

Lotus “Enhanced” Vodka secures funds for International expansion

New spirits company Lotus Vodka announced today it had secured a strategic investment from Mercurio Capital Partners. Lotus Vodka will use the new investment from Mercurio to accelerate its expansion across the United States and begin expanding overseas. In less than two years on the market, Lotus has expanded from its base in San Francisco to become available across California, Nevada, New Mexico, Pennsylvania and Arizona, and is currently launching in New York. The brand counts more than 2,500 trendsetter restaurants, lounges and clubs among its on-premise accounts, and is available in numerous off-premise outlets as well. [...more]

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Wild Turkey Deal is now Official

Wild Turkey Deal is now Official

Pernod and Campari announced today that the Wild Turkey transaction has been completed after receiving approval of US and Italian antitrust authorities. In all, Campari paid $581 million for the bourbon brand that helped to "cement its position among the leading companies in the U.S." The deal was originally announced April 8. [...more]

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Campari acquires Wild Turkey

Campari acquires Wild Turkey

Gruppo Campari announces it has signed an agreement to acquire Wild Turkey from Pernod Ricard, marking the largest acquisition in Campari's history and cementing its position as a leading company in the US and international premium spirits markets. The acquired business includes the Wild Turkey brands, American Honey liqueur, distillery facilities in Kentucky, USA, and aged liquid and finished product inventory. [...more]

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What is Marsala Wine?

What is Marsala Wine?

Marsala is made on the Italian island of Sicily, around the coastal town of Marsala. It is made from the local grape varieties Catarratto, Grillo and Inzolia, fermented to dryness like sherry, then fortified. [...more]

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What is Fortified Wine?

What is Fortified Wine?

Fortified wines, also known as liqueur wines, are so called because they have been fortified (strengthened) by the addition of grape spirit. This addition increases the alcoholic strength and stabilises the wine. [...more]

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Italy: Assistant Brand Manager

Italy: Assistant Brand Manager

Provide support to Group Brand Manager in managing and building the Brand entrusted and the related marketing activities to achieve targeted volume, share, contribution and image results. [...more]

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Coca Cola seals sponsorship deal with Venice!

Coca Cola seals sponsorship deal with Venice!

One of the world’s most attractive tourist destinations has entered into a €2.1 million (A$4.15m) Euro deal with The Coca-Cola Company, which will see the beverage giant install around sixty vending machines in the city, according to an Italian report.”In exchange for 2.1 million Euros over five years, the drinks giant is getting ready to invade the city,” the daily La Stampa newspaper claimed. [...more]

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Martini on the Rocks

Martini on the Rocks

Martini ad featuring George Clooney [...more]

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Monday, September 25, 10:01 am

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