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California: Market Research – Consumer Insights Director

California: Market Research – Consumer Insights Director

This high profile, hands-on position drives the primary Market Research/Consumer Insights function for the Jackson Family Enterprises Marketing team. Utilizing extensive knowledge and expertise in consumer marketing research, analysis and interpretation, this position proactively provides critical marketing data and strategic recommendations to Marketing and Executive Leadership to support strategic decisions on pricing, promotions, distribution, design, product changes and enhancements while ensuring efforts are focused on the highest potential consumers and markets. [...more]

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