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Small is Big as US craft Brewers increase share

Small is Big as US craft Brewers increase share

The Brewers Association, which tabulates industry growth data for U.S. breweries, announced that today's small independent Craft Brewers are gaining alcohol market share due to a shift toward full flavor beer and increased support for local breweries. From 2007 to 2008, estimated sales by craft brewers were up 5.8 percent by volume and 10.5 percent in dollarsĀ¹. Overall share of the beer category from craft brewers was 4.0 percent of production and 6.3 percent of retail sales. More than 1 million new barrels of beer were sold in 2008, and close to half of those barrels were beer from craft brewers. [...more]

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