Tag Archive | "soft drink"

Coca-Cola Criticised For ‘Promoting Pulling a Sickie’

Coca-Cola Criticised For ‘Promoting Pulling a Sickie’

The Coca-Cola Company has faced criticism this week over a label on one of its brands that appears to promote taking sick days from work without actually being ill. Glaceau Vitamin Water's labels read: "If you've had to use sick days because you've actually been sick, then you're seriously missing out." It goes on to suggest staying "perky" and just not going into work. The Forum of Private Business has been angered by the packaging's advice and has said that a company as big as Coca-Cola "should know better". Coca-Cola claims that the advice was meant to be tongue-in-cheek and was in no way a serious recommendation. [...more]

Announcements, News, Non-Alcoholic Comments (3)

First Fairtrade Fizzy Drink Launched In UK

First Fairtrade Fizzy Drink Launched In UK

Waitrose has become the first UK retailer to sell a fair-trade carbonated beverage - Ubuntu Cola. It is the first cola to carry the Fairtrade mark in the UK and uses fair-trade sugar from the Kasinthula Cooperative in Malawi and the Kaleya Cooperative in Zambia. The Ubuntu Trading Company will donate at least 15 per cent of its annual profits to the Ubuntu Africa Program, which benefits the farmers who grow the company's sugar cane and their families. James Hodgson, drinks buyer at Waitrose, said: "Ubuntu Cola is an example of the great things we can do with Fairtrade, and it is a pleasure to be able to stock a drink which is playing such a positive role in the industry." The beverage is available in 50 Waitrose stores for 59p per 330ml can. Fizzy drinks giant the Coca-Cola Company last month announced that it had agreed to test fuel cells powered by environmentally friendly biogas to power its Odwalla juice packaging plant in Dinuba, California. [...more]

Announcements, New Products, News, Non-Alcoholic Comments (1)

Ocean Spray Launches Blueberry Drinks

Ocean Spray Launches Blueberry Drinks

Cranberry juice producer Ocean Spray has added two new blueberry drinks to its product portfolio. Coca-Cola Enterprises took over the distribution of the brand last month, so is to be responsible for selling Ocean Spray Blueberry and Blueberry Light, the Morning Advertiser reports. The fruit beverages are available in one-litre cartons that are taller and slimmer than the brands previous packaging and have a new cap for better pouring. A TV advertising campaign will soon be launched, promoting Ocean Spray's beverages as mixers to go with spirits, as well as being a good soft drinks on their own. [...more]

Announcements, News, Non-Alcoholic Comments (0)

Isreal: Monavie Vision Appoint Yona Fichman As Regional Managing Director Of Eastern Europe

Isreal: Monavie Vision Appoint Yona Fichman As Regional Managing Director Of Eastern Europe

maker of the premier blend of the Brazilian acai berry, today announced the appointment of Yona Fichman as regional managing director of Eastern Europe and Israel. "I am completely taken by the MonaVie vision," says Yona Fichman. "We are setting a new standard for many companies and organizations to follow. The MonaVie products are wonderful and therefore I am grateful to have the opportunity to become a part of this great company and partake in making it a world leader of the direct selling industry." [...more]

News Comments (0)

Beer Distribution Firm Set To Promote US Soft Drink

Beer Distribution Firm Set To Promote US Soft Drink

Snow Beverages has teamed up with a New York-based beer distribution firm to launch its soft drinks into the Manhattan market. Manhattan Beer Distributors (MBD) is looking to build up its non-alcoholic drinks portfolio and will now focus on the Snow Beverages line of natural soda and vitamin soft drinks to help it achieve this goal. The company will launch the antioxidant drinks into the New York market in a bid to improve sales figures in eastern regions of the US. Stu Strumwasser, president and chief executive officer of Snow Beverages, commented that it is great to see the firm partnering with a distribution firm as well-renowned as MBD. [...more]

New Products, News Comments (0)

Texas: Industrial Maintenance Technicial Maintenance

Texas: Industrial Maintenance Technicial Maintenance

To install, calibrate, maintain, repair, replace and troubleshoot all production and facility equipment. To operate equipment when necessary to ensure that line efficiencies are met. To train production associates in basic preventative maintenance and troubleshooting of equipment operated. [...more]

Jobs Comments (0)

UK: Customer Development Manager

UK: Customer Development Manager

You'll have the opportunity to use your entrepreneurial flair as you shape and deliver the commercial agenda for your business, maximising our powerful portfolio of brands which include Pepsi, 7UP, Tango, Gatorade, Drench, Fruit Shoot and J20 amongst others. If you're a commercially savvy, hugely ambitious sales professional preferably within FMCG who is driven to make a positive difference we'd like to hear from you today. [...more]

Jobs Comments (0)

Saturday, December 16, 10:24 pm

Search by Tag